Investment Policy and Promotion

Within the Business Enabling Environment (BEE) family of products, Investment Policy and Promotion (IP&P) is one of the two core products in FIAS' Investment Generation practice area, together with the newly developed Industry Competitiveness product.

IP&P seeks to help clients to establish an effective legal, policy, and institutional framework for investment, and to market the improving business environment to win new investment.

Generating new investment for client countries
The overall objective of IP&P is to support client countries' need for rapid increases in investment, generally and in specific targeted sectors or industries, within the context of longer term reform efforts.

IP&P focuses on the development of client countries' capabilities to -

• identify and address in a pragmatic manner priority areas for investment law and policy reform;
• use completed and ongoing reforms as one of the key foundations on which to promote the country as a location for new investment, building a range of capabilities to handle the needs of existing and new investors.

• improve the legal and policy environment for both local and foreign investment;
• implement a program of investment promotion activities to attract and facilitate investment;
• enhance national and sub-national capacity to implement these promotion efforts during the project and after its completion